Sugar 2.o
SUPER SUGAR

Tastes like sugar Cooks like sugar No erythritol

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SuperSugar Monk Fruit Sweetener

250gm · 50 servings

Four clean ingredients, nothing hidden. No erythritol, no fillers, no artificial aftertaste. Just a sweetener that tastes, cooks and caramelises like real sugar, so the healthier choice never feels like a compromise.

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We met at the Indian School of Business, two friends, roommates, sharing everything from late nights to bad food choices.

College changes you. The stress, the chaos, the way you stop taking care of yourself without even noticing. For one of us, that change came with a diagnosis: diabetes. HbA1c of 12.2.

The doctor's instructions were simple: quit sugar. Completely.

Six months in, it was still brutal. Every single day.

So began the search, for something, anything, that could replace what we'd lost. The first real hope was dates, with nearly half the impact on insulin. We switched to date powder, and slowly started cooking the desserts we thought we'd given up forever.

That search is what became SuperSugar, a way to keep the sweetness, lose the spike, and make the healthier choice the easy one.

"Honestly I was expecting the usual weird aftertaste, so I only put half a spoon in my chai the first time. Turned out I didn't need to. Been using it daily since."

"My wife bought it, I was skeptical. It's a little pricier than the sugar we used, but my numbers at my last checkup were better than they've been in a while so I'm not complaining."

"I actually read the ingredient list before buying, which I never do. Nothing on there I had to google. That's mostly why I switched."

"Swapped it into the house sugar jar without telling anyone. My husband still doesn't know two weeks later. Takes a tiny bit less than regular sugar in coffee, that's the only adjustment."

"I bake a lot so this was the real test. First batch of cookies came out fine, the second I used a bit less and they were perfect. Kids ate them without a word."